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In “Opinions and Social Pressure “(Solomon E. Asch), author shows that: Group pressure can Influence an Individual to deny the evidence of their own senses. The author supports the main Idea , by using experimental studies with individuals and showing that when put in group settings and asked to answer questions, which make their answers the minority answer. In the first study seven to nine college students gathered for a “psychological experiment”. The students were informed that they would be comparing the lengths of lines tended to surrender their own judgment to the others, in the same experiment. In the first experiment all the students choose the same matching line. Again in the second experiment the students are unanimous. The third experiment took on a surprise. As the group continued to answer unanimously one student disagrees. Even though this single student answers all his questions correctly he begins to to worry and second guesses his own answers. What the student didn’t know ,is that all the other students in the group were told to give incorrect answers.

Managing Airline Operations - Essay Example

From this discussion it is clear that the two companies, easy jet company, and the Singapore airlines are both operating on competitive priorities to enable them fit efficiently in the market. The EasyJet Company has focused on low cost air flights. In fact, they were regarded as the cheapest European airline. The low cost priority has enabled them to compete favorably against giant players in the same field.  Also in their competitive priorities, the company has chosen to use identifiable marketing and operational techniques. Such techniques include the use of one type of aircrafts, rapid turnaround time, no in flight meals, and provision of cost conscious customer care services. This paper outlines that Singapore airlines as well are utilizing competitive priorities to operate well in the market. Some of the competitive priorities of this company include being positioned as premium carrier that has engaged in high quality services as well as high level of innovation in their service delivery charter.